Our Policy applies to all visitors, users, and others who access the Service (“Users”, “you” or “your”).
1. INFORMATION WE COLLECT
We collect the following types of information.
Information you provide us directly:
Your password and e-mail address when you register for a Verve Direct account.
Profile information that you provide for your user profile (e.g., first and last name, phone number).
User Content that you post to the Site.
Communications between you and Verve Direct.
We use third-party analytics tools to help us measure traffic and usage trends for the Site. These tools collect information sent by your device or our Site. We collect and use this analytics information with analytics information from other Users so that it cannot reasonably be used to identify any particular individual User.
Cookies and similar technologies:
Log file information:
Log file information is automatically reported by your browser each time you make a request to access (i.e., visit) a web page or app. It can also be provided when the content of the webpage is downloaded to your browser or device.
When you use our Site, our servers automatically record certain log file information, including your web request, Internet Protocol (“IP”) address, browser type, referring / exit pages and URLs, number of clicks and how you interact with links on the Site, pages viewed, and other such information. The information allows for more accurate reporting and improvement of the Site.
2. HOW WE USE YOUR INFORMATION
- help you efficiently access your information after you sign in
- remember information so you will not have to re-enter it during your visit or the next time you visit the Site;
- provide, improve, test, and monitor the effectiveness of our Site
- monitor metrics such as total number of visitors, traffic, and demographic patterns
- diagnose or fix technology problems
3. SHARING OF YOUR INFORMATION
Parties with whom we may share your information:
We may share your information (including but not limited to, information from cookies, log files, device identifiers, location data, and usage data) with businesses that are legally part of the same group of companies that Verve Direct is part of, or that become part of that group (“Affiliates”). Affiliates may use this information to help provide, understand, and improve the Site (including by providing analytics) and Affiliates’ own Sites (including by providing you with better and more relevant experiences).
We also may share your information as well as information from tools like cookies, log files, and device identifiers and location data, with third-party organizations that help us provide the Site to you (“Site Providers”). Our Site Providers will be given access to your information as is reasonably necessary to provide the Site under reasonable confidentiality terms.
We may remove parts of data that can identify you and share anonymized data with other parties. We may also combine your information with other information in a way that it is no longer associated with you and share that aggregated information.
What happens in the event of a change of control:
If we sell or otherwise transfer part or the whole of Verve Direct or our assets to another organization (e.g., in the course of a transaction like a merger, acquisition, bankruptcy, dissolution, liquidation), your information such as name and email address, User Content and any other information collected through the Site may be among the items sold or transferred.
Responding to legal requests and preventing harm:
We may access, preserve and share your information in response to a legal request (like a search warrant, court order or subpoena) if we have a good faith belief that the law requires us to do so. We may also access, preserve and share information when we have a good faith belief it is necessary to: detect, prevent and address fraud and other illegal activity; and to protect ourselves, you and others, including as part of investigations. Information we receive about you may be accessed, processed and retained for an extended period of time when it is the subject of a legal request or obligation, governmental investigation, or investigations concerning possible violations of our terms or policies, or otherwise to prevent harm.
4. How long we keep your User Content:
Following termination or deactivation of your account, Verve Direct, its Affiliates, or its Site Providers may retain information (including your profile information) for a commercially reasonable time for backup, archival, and/or audit purposes.
5. OTHER WEB SITES AND SITES